This week, I was thrilled to attend The SaaStr Annual 2017 in San Francisco. SaaStr - where the world’s SaaS experts come to learn, share and play - is a great opportunity to learn first-hand how successful SaaS companies have grown and scaled their organizations. According to Gartner Research, more and more companies are shifting to cloud services, and this "cloud shift" will affect more than $1 trillion in IT spending by 2020.
Companies are moving away from traditional IT to cloud to not only optimize their IT spending but to leverage next-generation technologies like the Internet of Things (IoT) and analytics. As companies see the new business potential with SaaS, there’s a new wave of startups that follow, and many were present at SaaStr.
For those of you who couldn’t attend, read on for key themes and questions to keep in mind as you take your SaaS business to new heights.Read More